Company News, New Products

Item Beauty by Influencer Addison Rae To Launch at Sephora

The clean beauty line will be available in stores and online at Sephora.com on August 19.

Gen Z-powered beauty brand, Item Beauty, co-founded by social media personality Addison Rae, will launch at Sephora on August 19.    The launch comes as the cruelty- and vegan-friendly product line celebrates its first anniversary.     “It is quite literally a dream come true to announce that my brand, Item Beauty, will soon be available at Sephora,” said Rae. “I’ve loved Sephora since I was a little girl and very clearly remember spending afternoons after school browsing the aisles for new ...

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